Tag Archives: mobile

To Grow Again, Yahoo Might First Need To Shrink

There’s a one-word answer for why Yahoo has struggled to grow in recent years: mobile. Yahoo’s business was built on a desktop-centric model that mobile is corroding faster than Halloween candy on pre-teen teeth. To find its way to mobile growth, it might have to shrink its PC-focused business. To appreciate the company’s mobile vulnerability, it’s instructive […]

EXCLUSIVE: Meet MyDeweyDecimal – The App That Will Change The Way We Organize Books We Haven’t Touched In Years But That Make Us Look Smart

004.01MCB An example of the MyDeweyDecimal app’s output MattCollinsBlog.com tech reporter Chuck Corduroy has uncovered an app that promises to change the way we manage our collection of books and other publications at home. Gone forever is the challenge of finding that book you faked your way through in junior seminar. Mobile marketers: it’s time […]

How To Take Advantage Of The Top Two Motivations For Using Apps: Loneliness And Boredom

My parents’ dog, Cosmo, bored while watching television. When I first saw last week’s Nielsen report that shows we download apps most of all when we’re bored and lonely, I felt despair. How unfortunate to think that the cumulative effect of entrepreneurial creativity, hard work, and risk is a battle for a consumer with nothing better to do. […]

Fortune Favors The Bold: Why It’s More Important Than Ever To Innovate

At a pivotal moment in Margin Call, a film about a fictional investment bank during the very real financial crisis of 2008, CEO John Tuld is accused by a subordinate of panicking as Tuld prepares to unwind a perilously risky position that could sink his firm. Tuld coolly responds, “If you’re first out the door, […]

Stumping The Apple Store Geniuses: My Mobile-Enhanced Shopping Day Fail

Last week, the team behind the retail platform PowaTAG invited me to speak at its public launch. (You can learn all about the technology in this brief video.) Available today for iPhone and Android devices and coming soon for Windows Phone and Nokia X, the PowaTAG app works by looking or listening for proprietary video […]

The Blog Posts Readers Made The Most Popular in 2013

This post represents the 52nd of mattcollinsblog.com’s history. At the pace of roughly one blog a week, I see this entry as marking the blog’s one year anniversary. To acknowledge the occasion, I want to share with you the posts readers engaged with the most. This is a reflection of what the audience, as a […]

The Real Reason Mobile Ad Revenue Struggles To Keep Pace With Forecasts

Ever since the early 2000s, entrepreneurs, analysts, and media have seized upon the miniaturization of high powered computing, increased bandwidth for things like web browsing and content consumption, and developers and consumers eager to make a market for services that work on mobile devices as evidence of a booming mobile economy that lurks just around […]