INFOGRAPHIC: When You Blog About Topics You Know And Love For 3 Years, Here’s How Many People Read Your Stuff

Those who aren’t blogging but are considering getting started may want to know how many people would read their stuff. It’s a good question if attracting an audience is your primary objective. It never was my goal, though I am thrilled when it happens. It’s even better when readers chime in.

For anyone considering a blog in the New Year, here’s an infographic that captures the audience that read mine in 2015. I started in Nov., 2012, so this is what year three looks like with very little promotion. If you think you’re ready to take the next step, my advice is this: draft three blog posts before you publish your first. That will help you determine your readiness, give you time to edit and find a voice, and give you some posts in reserve when you find yourself crunched for time.

It’s also the perfect blog to publish after the Christmas and New Year’s holidays. It required next to no work on my part, making it very accommodating of my holiday preference for catching up with family and friends, watching (mostly) meaningless college football bowl games, and eating like a champion. It also has the sharpest graphics of any post published in the last year, so it’s easy on the eyes.

Thanks to WordPress.com for compiling this 2015 annual report, but bigger thanks to all of you who read mattcollinsblog.com.

Here’s an excerpt:

The concert hall at the Sydney Opera House holds 2,700 people. This blog was viewed about 11,000 times in 2015. If it were a concert at Sydney Opera House, it would take about 4 sold-out performances for that many people to see it.

Click here to see the complete report.

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