Matt Collins' Blog

  • The App Developer’s “Home” Opportunity Is Android’s “Home” Dilemma

    Count me among those who felt that Facebook could have gone the way of MySpace. Looks like that was as solid as most of my NCAA “March Madness” predictions. One of the company’s few mobile missteps was the introduction of Facebook Home. It’s an app that came preloaded on the… Listen ⇢

  • Wal-Mart Takes on Amazon

    In my very first blog post, I recommended things brick-and-mortar stores could do to take on the rise of e-commerce companies like Amazon. I suggested that they press their advantages, including immediacy and the ablity to provide store visitors with digital experiences that enhance their shopping. You can find that… Listen ⇢

  • What If Print Magazines Never Existed? Three Ways to Improve the Digital Reading Experience

    In preparation for my appearance at this week’s SWIPE 2.0 conference, I read The Association of Magazine Media report on magazine readers and smartphones. You can view the report here. The data in this report suggests that the industry is doing a lot of things right in what is undeniably… Listen ⇢

  • What I Wish Walt Mossberg Would Write

    The headline gracing Walt Mossberg’s column in the Wednesday, March 13 edition of the Wall Street Journal sent me first to the back of the paper and the Personal Journal section. It reads, “How Apple Gets All the Good Apps,” and you can read it here. I enjoy Mossberg’s columns… Listen ⇢

  • What You Need To Know About the Return of (Fundamentally Flawed) “Do Not Track” Legislation

    Some of you may have read this past week about Sen. Jay Rockefeller’s (D-W.Va.) Do Not Track Online Act, which he has reintroduced this year after it failed to emerge from committee in 2011. Anyone who operates a website or mobile app should read the bill, which you can do… Listen ⇢

  • The Video Game Industry is Dead – Long Live the Video Game Industry

    The video game industry has enjoyed a multi-decade run of enormous economic success. It redefined the way consumers engage their televisions. It has given birth to a new breed of storytellers, ones that include programmers and designers who are capable of producing characters, narratives, and worlds on a par with… Listen ⇢

  • Minding the Gender Gaps in Dating Services: Mobile and Web

    With the smell of roses and the taste of chocolates exchanged on Valentine’s Day still lingering on the palate, I wanted to share an article on dating services I found this week that surprised me. According to analytics firm Flurry, men dominate usage of mobile dating apps. It’s not even… Listen ⇢

  • Do I really need to build an app?

    Intelligent people with lots of mobile industry experience still debate this topic aggressively, which is understandable given the stakes. All of us in the industry can see users surging toward mobile. The question is how best to serve those users: app or web (or both)? In this post, I’m not… Listen ⇢

  • Quick hits: Yahoo and Facebook focus on mobile engagement, plus CES 2013 takeaways

    Here are some quick hits on recent news from Facebook and Yahoo, as well as a post mortem on the 2013 Consumer Electronics Show. Google vs. Facebook, Yahoo: Diverging approaches to growing the mobile advertising business I recently wrote about Google’s latest earnings announcement – you can read it here… Listen ⇢

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