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The App Store And iTunes: Growth Drivers And Drags
43.62% 9.55% 7.24% 28.22% This is the growth rate in Apple’s revenues over the last four years, for an annual average of 21.7%. In 2015, the company racked up more than $231 billion in sales. High rates of growth aren’t typically associated with such a large revenue base, yet Apple has… Listen ⇢
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Facebook vs. Alphabet After 15 Quarters As Publicly-Traded Companies: Neck And Neck
Advertising on Facebook is big business. Look no further than its Q1 2016 earnings announcement, which blew past analyst expectations. Facebook’s results were even more striking amid disappointing reports from Alphabet/Google, Apple and Microsoft. Alphabet’s Google and Facebook are widely regarded as the two most valuable digital advertising businesses in… Listen ⇢
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Free Food Is Nice But Not Enough: The Key To Retaining Millennial (And All Other) Employees
Dan Lyons’ recent book about his misadventures at HubSpot describes the culture clash that ensued when Lyons, a 50-something journalist, tried working at a tech company staffed largely by 20-something Millennials. Looked at another way, though, the story is also about the lengths to which companies will go to keep Millennials from… Listen ⇢
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My First Encounter With A Facebook Messenger Chat Bot Has Me Convinced: It’s The Next Big Thing
Facebook’s annual F8 developer conference took place last week, and of all the headlines the event created, none has generated more buzz than its push to encourage marketers to embrace Facebook Messenger. As I predicted about a year ago, it’s time for businesses to embrace this platform. With over 900… Listen ⇢
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My Journey From A Fortune Five Giant To A Startup, One Year Later
A year ago this week, I left my job at Microsoft, currently one of the five largest companies by market capitalization, to join a start up, Ampush. Lots of people decide to leave big companies for small ones. For some, it doesn’t work out, as Dan Lyons describes of his “hellish”… Listen ⇢
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Avoiding The Career Obsolescence Trap
Four years ago, I had a conversation about career obsolescence I’ll never forget. I was catching up with a friend and former colleague who had left her job at an advertising agency around 2008 to be a stay-at-home mom. This woman is the best account director I’ve ever known. She… Listen ⇢
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