Monthly Archives: November 2020
How To Strike The Right Balance Between Linear TV And OTT Advertising Spend
Marketers have more options than ever for how to spend their advertising budgets, including how they spend on premium video. With so many changes in audience size and composition among linear TV – the stuff that comes over cable and broadcast channels – and over-the-top (OTT), or the content you stream over the internet on […]
How To Navigate Career Transitions Toward Happiness and Satisfaction, with Andrew Heyward
Andrew Heyward, former president of CBS News and now with the Cronkite School of Journalism and the MIT Media Lab, dispenses advice on finding career happiness and satisfaction.