Tag Archives: SMoX
Oh, The Places You’ll Go – With SMoX!
March 22, 2015 · by Matt Collins · in mobile marketing · Leave a comment
Last week, the Mobile Marketing Association, or MMA, unveiled a serious mobile study with a most Dr. Seuss-ian name. The “Smart Mobile Cross Marketing” study, or SMoX for short, uses case studies to prove that shifting more budget to mobile advertising can improve campaign performance. If you’re a mobile marketer who has felt alone in the […]