Tag Archives: Facebook vs. Google advertising

Facebook vs. Google After 16 Quarters As Publicly Traded Companies: Facebook’s Great Leap

Google’s/Alphabet’s 16th quarter as a publicly traded company came in Q3 2008. Facebook just passed that milestone at the end of June. I’ve been fascinated at just how each of them has grown top-line revenues. Their results over this time span have been eerily similar, with Facebook demonstrating more pronounced seasonality in Q4 than its search rival. You can […]

Facebook vs. Alphabet After 15 Quarters As Publicly-Traded Companies: Neck And Neck

Advertising on Facebook is big business. Look no further than its Q1 2016 earnings announcement, which blew past analyst expectations. Facebook’s results were even more striking amid disappointing reports from Alphabet/Google, Apple and Microsoft. Alphabet’s Google and Facebook are widely regarded as the two most valuable digital advertising businesses in the world. Comparing the revenues […]

Facebook vs. Google After 14 Quarters: Facebook’s Giant Leap

When I first joined Ampush, an official Facebook Marketing Partner, I found it convenient to compare mobile-first, in-feed advertising platforms like the kind Facebook dominates to the world of mobile ecosystems I had just left behind at Microsoft. I made the comparison this way: “Facebook is to iOS as no one is to Android.” That’s […]

Facebook vs. Google: A Growth Comparison

With Facebook announcing its Q3 2015 results last week, here’s the latest quarterly comparison that shows how the company’s gross revenues compare to Google’s after each existed for 13 quarters as a publicly traded company. Google is in blue, while Facebook is in orange. For the purposes of this comparison, Google benefited favorably because its 13th […]